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Marie- Laure Bellon newly appointed COO at UFI

UFI, the Global Association of the Exhibition Industry, has appointed Marie- Laure Bellon as its next Chief Operating Officer. Currently the CEO and General Manager at French exhibition organiser Eurovet, she will join UFI on 1 March, and work out of the organisation’s headquarters in Paris.


by UFI | Paris, 2 February 2021



Marie-Laure Bellon joins UFI from Eurovet, the world-leading trade show organiser for lingerie and swimwear, and a subsidiary of Comexposium and the French Knitting and Lingerie Federation. At Eurovet, she has held various senior executive positions over the years. These roles involved the strategic positioning and restructuring of the business, launching new activities in Asia and the United States, and leading the overall international development of the organisation. Her career also includes leadership positions in management as well as business development for Reed Expositions France.



Marie-Laure Bellon holds an executive MBA from the Toulouse Business School. She will take over the role of UFI COO from Sonia Thomas, who will leave the association in late March after many successful years to set up her own business. «On behalf of the whole UFI team and membership, I would like to thank Sonia for the unique part she has played in developing UFI as the global association for our industry in the various roles she had as her career evolved within UFI», says Kai Hattendorf (above).


Read the full media release.

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