The scene at the Hannover Messe in April 2024: Everyone was talking about digital transformation, which would radically change industry. But exhibitor Fespo was already a step ahead, presenting its research on biological transformation at its booth. At the Hannover Messe 2026, Physical AI will also play a central role for the first time. The area of defense technology will also be new. By Urs Seiler || April 14, 2026 || Representation of Deutsche Messe AG for CH/Li || T

The countdown to AERO at the Friedrichshafen Exhibition Centre is on: Numerous Swiss companies, start-ups, and manufacturers will be exhibiting at the world's leading trade fair for general aviation. A wide range of products and services for business aviation and air sports will also be on display. This makes AERO one of the most important international meeting places for the industry. By Urs Seiler || April 7, 2026 They say great events cast their shadows before them. AE

With Bangkok debuting in 2026 alongside Guangzhou’s global powerhouse, the Prolight + Sound brand is redefining its international focus and unlocking Southeast Asia’s booming entertainment technology sector. A Strategic Shift Towards Asia The Prolight + Sound brand is entering a new phase of international expansion, intensifying its focus on Asia’s growing markets. Following the conclusion of its Frankfurt event, the brand is now strengthening its presence across key regional

Trade fairs are pillars of the knowledge society, going beyond being merely a park of exhibits. EuroShop must therefore also be judged on how well it answers the question of how much artificial intelligence the trade fair industry and the stand construction companies grouped in Hall 1 provide. By Urs Seiler || February 22, 2026 Image Copyright: EuroShop, Messe Düsseldorf. But help! I'm not an AI expert. But I'll take care of it! Joe Pine (pictured above), the originator o