

Matchmaking is “deeply ingrained in our DNA” at Ambiente – with many young design talents
Grosse Ereignisse werfen ihre Schatten voraus, deshalb fand die Pressekonferenz zu den Konsumgütermessen der Messe Frankfurt, der Ambiente, Christmasworld und Creativeworld, schon am 2. September statt - und um dem wirtschaftspolitischen Gegenwind zu trotzen. Talents – das Förderprogramm der Messe Frankfurt für junge Designer*innen, Studierende und Absolventen, die eine kostenlose Ausstellungsfläche erhalten, feiert das 25-jährige Jubiläum. Hier anmelden! von Urs Seiler ||


Eurobike is taking action: Will this be the decisive move to break free?
Messe Frankfurt, or rather Fairnamic as the organizer of Eurobike, is relying on its proven leaders like Philipp Ferger at this time of crisis – and it is indeed in a major crisis. But stiff competition awaits in Cologne. By Urs Seiler || September 2, 2026 || Representative of Messe Frankfurt for Switzerland and Liechtenstein Initially, the leading bicycle industry associations wanted to move Eurobike away from the Friedrichshafen trade fair location. The move to Messe Fr


Industrial Transformation Africa 2026: Why Africa Is Becoming the Next Industrial Frontier
Africa’s industrial transformation is entering a new phase and Casablanca is set to become one of its meeting points. From September 29 to October 1, 2026, Morocco will host the first edition of Industrial Transformation Africa (ITAF), a new international platform connecting African industries with the expertise in technologies and global business networks which will shape the future of manufacturing. by Archie Marshall || 1 September 2026 || Vertretung der Deutschen Messe AG


The Pet Industry Came to Shanghai in Record Numbers
Pet Fair Asia 2026 turned Shanghai into one of the world's biggest meeting points for the pet business, with record international participation, 2,600+ exhibitors and a trade programme increasingly built around doing business, not just displaying products. by Archie Marshall || There are trade shows that fill exhibition halls. Then there are trade shows that make you realise an entire industry has changed. Pet Fair Asia 2026 firmly belongs in the second category. The 28th edi


MICE Show Asia’s Expansion Signals a Growing Asia Pacific MICE Market: How Far Can It Go?
MICE Show Asia is expanding its exhibition space by 83.2% for its 2026 edition. That is a significant increase for one event, but it also raises a bigger question: what does the expansion tell us about the growth and direction of Asia Pacific’s wider MICE market? by Archie Marshall || 24 August 2026 MICE Show Asia will return to Singapore from 21 to 23 October at the Sands Expo & Convention Centre, bringing destinations, venues, MICE suppliers, meeting planners, corporate tra


If AI Can Do Everything: What Does MICE Still Need People For?
TMX 2027 will bring more than 100 exhibitors, over 4,000 industry professionals and 400+ business matching meetings to Bangkok with AI and sustainability firmly at the centre of the conversation along with a focus on face to face business opportunities. by Archie Marshall || The MICE industry is being reshaped by artificial intelligence, digitalisation, rising costs and increasingly demanding customers. But as technology changes how events are planned, marketed and delivered,


Travel Tech Asia 2026 brings the buyers to the table: Can it turn technology into business?
Travel technology is no longer simply about better booking engines or faster connectivity. As artificial intelligence, digital payments, personalisation and automation reshape how travel businesses operate, the real opportunity lies in putting the companies developing these solutions in front of the people who can actually buy them. by Archie Marshall || 20 August 2026 Travel Tech Asia 2026 is responding with a dedicated Hosted Buyer Programme designed to do exactly that. Tra


Can ITB India become the gateway to India's travel market?
India’s travel industry is growing fast, and international companies are looking for direct access to the buyers shaping that expansion. From 1–3 September 2026, ITB India will bring the global travel industry to Mumbai, with more than 100 exhibitors and over 400 qualified buyers expected at the Jio World Convention Centre. by Archie Marshall || 11 August 2026 The three day B2B trade show and convention ITB India is designed to connect international destinations, airlines, h


Trade fair records without euphoria: When the ghost of transformation haunts us
German trade fair venues are reporting record revenue figures for 2025. But 2026 will mark the first negative turning point since Covid. Exhibiting companies are cutting their trade fair budgets. How much pressure is the trade fair business model under? By Urs Seiler || July 30, 2026 Exhibitor feedback on the Hannover Messe. I hope you are enjoying your holiday. But trade fairs don't take a break, not even during the trade fair break. It would have been so nice to simply


“We are here to stay”: Messe Frankfurt’s gateway to the future in boomtown Riyadh
Messe Frankfurt is establishing a presence in the rapidly growing trade fair market in Saudi Arabia with a subsidiary. "We want to seize the next wave of trade fairs," says Ted Bloom. Saudi Arabia's "Vision 2030" offers the ideal growth environment. By Urs Seiler || Riyadh, December 8, 2025 || Messe Frankfurt's representation for CH/Li | upcoming trade fairs of Messe Frankfurt. Opening of the Messe Frankfurt office in Riyadh, from left: Wolfgang Marzin, Chairman of the Boar


"When the world stands still": Spectacular Bürgenstock Event Domes above Lake Lucerne
The Bürgenstock Resort has always been popular for private and MICE events, but it had reached its capacity limits. These have now been resolved with the impressive launch of the spectacular Event Domes under the motto "The Future of Experiences." It sets a significant benchmark for the Swiss MICE market. By Urs Seiler || July 27, 2026 On April 16, 2026, a MICE location unlike any other was inaugurated on the Bürgenstock, high above Lake Lucerne. England's famous poet D


Record Sell-Out for Pet Fair Asia 2026: Largest Edition Ever Set to Welcome Global Pet Industry
In Shanghai China, just over one month before opening its doors, Pet Fair Asia 2026 has officially sold out, reaching a record-breaking 320,000 sqm of exhibition space and confirming its position as Asia's largest and most influential pet industry exhibition. by Archie Marshall || 24 July 2026 Taking place from 19–23 August 2026 in Shanghai, the 28th edition of Pet Fair Asia will welcome more than 2,600 exhibitors, including international companies and Chinese representatives


Where Asia Meets the Middle East: LEAP East Establishes Hong Kong as Technology's Newest Global Bridge
Hong Kong has strengthened its position as one of Asia's leading innovation hubs after hosting the first ever LEAP event outside the Middle East. Bringing together more than 25,000 technology professionals, 300 startups and 600 global investors managing over $6.5 trillion in assets, LEAP East made a landmark debut at the Hong Kong Convention and Exhibition Centre (HKCEC.) This success has already been confirmed by an exclusive three year agreement that will keep the event in


Bahrain Cements its Place on the Global MICE Map: Exhibition World Bahrain Secures Three Future Editions of IDCE
Bahrain has strengthened its position as a leading destination for international business events after Exhibition World Bahrain (EWB) secured a long-term agreement to host the next three editions of the International Downstream Conference and Exhibition (IDCE), further reinforcing the Kingdom's growing role on the global MICE stage. by Archie Marshall || 22 Juli 2026 Signed between Exhibition World Bahrain and the Gulf Downstream Association (GDA), the agreement will see the


JMIC Strengthens Global Advocacy with Third Global Manifesto
The Joint Meetings Industry Council (JMIC) has unveiled the third edition of its Global Manifesto, equipping the business events industry with an updated advocacy resource that positions conferences, exhibitions and conventions as strategic economic assets. By combining the latest global economic data with practical guidance and real world legacy case studies, the publication aims to strengthen the industry's case for greater recognition from governments and policymakers. by


Record visitor numbers from the DACH region in Korea: Where MICE, lifestyle, retail and immersive brand spaces merge
The unabated growth of Korea as a MICE destination led to a record number of visitors in 2025, with around 50 percent more visitors than before the pandemic. The high-quality event centers are consistently recognized for their environmentally friendly design, featuring rainwater harvesting systems and solar technologies. The world-famous K-culture, with its K-pop and the Gangnam district in the capital city of Seoul, is also a major draw for MICE guests in Korea. By Urs Sei


Successful Rajkot Roadshow: Kids India Expands the Reach of Spielwarenmesse
As part of the international portfolio of Spielwarenmesse, the world's leading toy trade fair held annually in Nuremberg, Kids India is the premier B2B platform for India's rapidly expanding toy market. By connecting manufacturers, buyers and industry experts, it strengthens global business ties and creates new opportunities across one of the world's fastest growing toy industries. by Archie Marshall || 25 June 2026 Ahead of the next edition, taking place from 4 to 6 March 20


“Sales warning” at Messe Frankfurt: “The customers are there, but in many cases costs are being reduced”
Messe Frankfurt's revenue in 2026 will fall far short of forecasts due to unprecedented challenges, but the Covid debts will be repaid within three years. Messe Frankfurt will be climate-neutral by 2040. EuroBike is facing significant difficulties. And Heiko M. Stutzinger will succeed Detlef Braun. By Urs Seiler || June 25, 2026 || Representative of Messe Frankfurt for Switzerland and Liechtenstein Rarely has it been as clear as at the press conference of Messe Frankfurt on


Pet Fair Asia 2026 Launches EcoPaws: Why Thousands of European Pet Executives Are Flocking to Shanghai
Pet Fair Asia 2026 is placing sustainability firmly at the heart of the pet industry’s future with the launch of EcoPaws Asia, a new initiative developed in partnership with the Pet Sustainability Coalition (PSC) to spotlight environmentally responsible innovation, ESG progress, and sustainable manufacturing across Asia’s rapidly growing pet market. by Archie Marshall || 16 June 2026 Set to debut at Pet Fair Asia 2026 from 19–23 August 2026 at the Shanghai New International E


Europe’s €180 Million Sovereign Cloud Reckoning: Who Will Control the Infrastructure Behind AI?
As AI adoption accelerates across Europe, enterprises are facing a new reality: sovereignty is no longer a policy discussion but a commercial and strategic necessity. With a landmark €180 million sovereign cloud investment accelerating Europe’s push for digital independence, organisations are being forced to confront a critical question: who controls the infrastructure powering the continent’s AI future? by Archie Marshall || 10 June 2026 Europe’s cloud infrastructure landsca


European Exhibition Industry Defies Global Uncertainty with Strong Growth and Investment Outlook
Despite ongoing geopolitical instability, inflationary pressure and rising operational costs, Europe’s exhibition industry continues to demonstrate strong resilience, international expansion and sustained investment in innovation, according to discussions at the 2026 EMECA General Assembly in London. Representatives from the European Major Exhibition Centres Association (EMECA) gathered at ExCeL London on 13 May, where members outlined a positive outlook for the sector despit


Out of theory, into application with next-level AI at the Hannover Messe
The scene at the Hannover Messe in April 2024: Everyone was talking about digital transformation, which would radically change industry. But exhibitor Fespo was already a step ahead, presenting its research on biological transformation at its booth. At the Hannover Messe 2026, Physical AI will also play a central role for the first time. The area of defense technology will also be new. By Urs Seiler || April 14, 2026 || Representation of Deutsche Messe AG for CH/Li || T


Record number of exhibitors at the leading trade fair for aviation: AERO's added value on the Swiss border is growing and growing.
The countdown to AERO at the Friedrichshafen Exhibition Centre is on: Numerous Swiss companies, start-ups, and manufacturers will be exhibiting at the world's leading trade fair for general aviation. A wide range of products and services for business aviation and air sports will also be on display. This makes AERO one of the most important international meeting places for the industry. By Urs Seiler || April 7, 2026 They say great events cast their shadows before them. AE


Easyfairs Moves Sustainability From Ambition To Execution With Second ESG Report
Brussels, 31 March 2026 - Easyfairs is stepping up its sustainability strategy with the release of a second Sustainability Report, signalling a more mature, data-led approach to reducing environmental impact while embedding responsibility across its global events portfolio. The report marks a transition away from overbearing, high-level commitments towards measurable performance and operational integration. Central to this is the deployment of a new ESG platform, enabling Ea










