NEWSROOM

Travel technology is no longer simply about better booking engines or faster connectivity. As artificial intelligence, digital payments, personalisation and automation reshape how travel businesses operate, the real opportunity lies in putting the companies developing these solutions in front of the people who can actually buy them. by Archie Marshall || 20 August 2026 Travel Tech Asia 2026 is responding with a dedicated Hosted Buyer Programme designed to do exactly that. Tra

LAAX brings alpine innovation to Germany roadshow: The Swiss alpine destination will be presenting itself from October 6th to 8th in Cologne, Frankfurt am Main and Stuttgart. Flagship Location Galaxy (Image: Ammann). LAAX embarks on a German roadshow: From October 6th to 8th, 2026, the Swiss Alpine destination will present itself as part of an exclusive MICE event series in Cologne, Frankfurt am Main, and Stuttgart. The focus will be on personal interaction with selected indu

Organizers developing a new format or further developing an existing trade fair must first understand what exhibitors and visitors actually need. Only then can the question of the right format arise. By Patrick Sägesser, Business Development & Growth Leader* || August 19, 2026 This insight is not new. However, in the day-to-day operations of a trade fair, it is quickly overlooked. Programs are expanded, sales packages adjusted, and additional activities launched before the

Artificial intelligence makes life easier, but it will never replace the experience. Nowhere is this more evident than in LAAX, Europe's leading freestyle destination, with the UNESCO World Heritage Site of Sardona and numerous spectacular attractions. LAAX offers a world-class environment for MICE events – in both winter and summer. By Urs Seiler || August 17, 2026 Birgit Hirsch. “AI makes life a little easier, but it will never replace the experience we can offer with n

The merger unites two global market leaders: eps, a leader in temporary turf and ground protection systems as well as Crowd Control, and NÜSSLI, a leader in grandstands, event structures, stadiums, and special constructions. Both companies also complement each other geographically, with strong market presences in partially different regions and coverage of different customer segments. by Nüssli || August 12, 2026 Andy Böckli will become Group CEO of eps and Nüssli. The me

India’s travel industry is growing fast, and international companies are looking for direct access to the buyers shaping that expansion. From 1–3 September 2026, ITB India will bring the global travel industry to Mumbai, with more than 100 exhibitors and over 400 qualified buyers expected at the Jio World Convention Centre. by Archie Marshall || 11 August 2026 The three day B2B trade show and convention ITB India is designed to connect international destinations, airlines, h

INTERGEO, the world's leading exhibition and conference for geodesy, geoinformation and land management, is entering a new era after DVW e.V. and Hamburg Messe und Congress signed a landmark 10 year partnership that will reshape where and how the event is held. Beginning in 2028, the agreement will introduce a renewed rotating venue model while establishing Hamburg as INTERGEO's flagship host city in odd numbered years from 2029 onwards, reinforcing the event's international

Two evenings, two highlights: The BrandEx Award and the boe night will now take place on two separate evenings in the immediate vicinity of boe international 2027. And boe international, the leading trade fair for the event industry, is awarding three scholarships for targeted professional development. By Urs Seiler || August 10, 2026 The joint initiative ‘Further Education Makes a Career’ by the boe The international trade fair for innovative event solutions, in collabor

The European exhibition industry has entered a new chapter. On 31 July 2026, Easyfairs completed its acquisition of Xpo Group, bringing together two of the continent's most established organisers of specialist trade events. The move creates a significantly larger international portfolio spanning dozens of industries, strengthens Easyfairs' presence across Europe and beyond, and reflects the wider trend of consolidation as organisers seek greater scale and stronger sector expe

Is artificial intelligence truly the game changer for the consumer goods industry? How are companies worldwide reacting to geopolitical uncertainties, new customs regimes, and regulatory requirements? The second global industry index for Ambiente surveys current developments in trade fair-relevant consumer goods segments and identifies challenges and opportunities. Featuring an interview with Yvonne Engelmann on how international contacts are established. by Messe Frankfurt

German trade fair venues are reporting record revenue figures for 2025. But 2026 will mark the first negative turning point since Covid. Exhibiting companies are cutting their trade fair budgets. How much pressure is the trade fair business model under? By Urs Seiler || July 30, 2026 Exhibitor feedback on the Hannover Messe. I hope you are enjoying your holiday. But trade fairs don't take a break, not even during the trade fair break. It would have been so nice to simply

Messe Frankfurt is establishing a presence in the rapidly growing trade fair market in Saudi Arabia with a subsidiary. "We want to seize the next wave of trade fairs," says Ted Bloom. Saudi Arabia's "Vision 2030" offers the ideal growth environment. By Urs Seiler || Riyadh, December 8, 2025 || Messe Frankfurt's representation for CH/Li | upcoming trade fairs of Messe Frankfurt. Opening of the Messe Frankfurt office in Riyadh, from left: Wolfgang Marzin, Chairman of the Boar

The Bürgenstock Resort has always been popular for private and MICE events, but it had reached its capacity limits. These have now been resolved with the impressive launch of the spectacular Event Domes under the motto "The Future of Experiences." It sets a significant benchmark for the Swiss MICE market. By Urs Seiler || July 27, 2026 On April 16, 2026, a MICE location unlike any other was inaugurated on the Bürgenstock, high above Lake Lucerne. England's famous poet D

In Shanghai China, just over one month before opening its doors, Pet Fair Asia 2026 has officially sold out, reaching a record-breaking 320,000 sqm of exhibition space and confirming its position as Asia's largest and most influential pet industry exhibition. by Archie Marshall || 24 July 2026 Taking place from 19–23 August 2026 in Shanghai, the 28th edition of Pet Fair Asia will welcome more than 2,600 exhibitors, including international companies and Chinese representatives

Hong Kong has strengthened its position as one of Asia's leading innovation hubs after hosting the first ever LEAP event outside the Middle East. Bringing together more than 25,000 technology professionals, 300 startups and 600 global investors managing over $6.5 trillion in assets, LEAP East made a landmark debut at the Hong Kong Convention and Exhibition Centre (HKCEC.) This success has already been confirmed by an exclusive three year agreement that will keep the event in

Until a few months ago, defense trade fairs like the European Defence Expo Eudex, which runs parallel to Security Essen, were politically and socially taboo. In light of the current geopolitical situation, this has now changed drastically. By Urs Seiler/Messe Essen || July 23, 2026 The security industry is undergoing profound change. Artificial intelligence is driving rapid innovation, and the protection of critical infrastructure is becoming increasingly important in light

Its location near the borders of Germany, Austria, Switzerland, and Liechtenstein, and the fact that 20-30 percent of visitors come from Switzerland, make Interboot at the Friedrichshafen Exhibition Center a kind of Swiss home game. What sets it apart from other boat shows is that visitors can directly test boats and water sports equipment on the exhibition lake and in the Interboot harbor. By Urs Seiler || July 22, 2026 In eight halls, on the exhibition lake and in theIn

Bahrain has strengthened its position as a leading destination for international business events after Exhibition World Bahrain (EWB) secured a long-term agreement to host the next three editions of the International Downstream Conference and Exhibition (IDCE), further reinforcing the Kingdom's growing role on the global MICE stage. by Archie Marshall || 22 Juli 2026 Signed between Exhibition World Bahrain and the Gulf Downstream Association (GDA), the agreement will see the

The Joint Meetings Industry Council (JMIC) has unveiled the third edition of its Global Manifesto, equipping the business events industry with an updated advocacy resource that positions conferences, exhibitions and conventions as strategic economic assets. By combining the latest global economic data with practical guidance and real world legacy case studies, the publication aims to strengthen the industry's case for greater recognition from governments and policymakers. by

They say that big events cast their shadows before them, and it's only six months until it's that time again: With newcomers like Pelicano Expo, TorTer e-Design and Rentman, as well as returning exhibitors like beMatrix, Aluvision and ExpoFloor, the range of products and services offered by boe international at Messe Dortmund in the areas of exhibition stand construction, AV technology and event solutions is growing once again – a clear signal that the event industry will lau