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INTERGEO unveils new venue strategy: What does the Hamburg partnership mean for the future?
INTERGEO, the world's leading exhibition and conference for geodesy, geoinformation and land management, is entering a new era after DVW e.V. and Hamburg Messe und Congress signed a landmark 10 year partnership that will reshape where and how the event is held. Beginning in 2028, the agreement will introduce a renewed rotating venue model while establishing Hamburg as INTERGEO's flagship host city in odd numbered years from 2029 onwards, reinforcing the event's international
7 days ago3 min read


“We are here to stay”: Messe Frankfurt’s gateway to the future in boomtown Riyadh
Messe Frankfurt is establishing a presence in the rapidly growing trade fair market in Saudi Arabia with a subsidiary. "We want to seize the next wave of trade fairs," says Ted Bloom. Saudi Arabia's "Vision 2030" offers the ideal growth environment. By Urs Seiler || Riyadh, December 8, 2025 || Messe Frankfurt's representation for CH/Li | upcoming trade fairs of Messe Frankfurt. Opening of the Messe Frankfurt office in Riyadh, from left: Wolfgang Marzin, Chairman of the Boar
Jul 277 min read


EXPOFORMER Showcenter: Where science fiction transforms into science
What does the future of live communication look like when it's already a reality? Visitors to EXPOFORMER can experience the answer to this question in an impressive way at the brand-new show center in Embrach. By Urs Seiler || July 14, 2026 CEO Mario Huggler opens the EXPOFORMER Showcenter. Anyone investing money in a trade fair or congress appearance wants to see a return on their investment: more sales, new customers, new partners, and greater success. EXPOFORMER's brand-
Jul 132 min read


Koelnmesse achieves record sales – but why the major leading trade fairs are missing in 2026
Koelnmesse's record revenue of €455.5 million with over 8,000 (!) exhibitors at Anuga in fiscal year 2025 is attributable to strong trade fair and congress business in Cologne, growth abroad, a broad portfolio, and efficiency improvements. The heavy reliance on the trade fair cycle will lead to a decline in revenue figures in 2026. The economic impact amounts to €2.4 billion. by Koelnmesse/Urs Seiler || July 8, 2026 In the long term, Koelnmesse needs to expand its interna
Jul 74 min read


“Sales warning” at Messe Frankfurt: “The customers are there, but in many cases costs are being reduced”
Messe Frankfurt's revenue in 2026 will fall far short of forecasts due to unprecedented challenges, but the Covid debts will be repaid within three years. Messe Frankfurt will be climate-neutral by 2040. EuroBike is facing significant difficulties. And Heiko M. Stutzinger will succeed Detlef Braun. By Urs Seiler || June 25, 2026 || Representative of Messe Frankfurt for Switzerland and Liechtenstein Rarely has it been as clear as at the press conference of Messe Frankfurt on
Jun 244 min read


Focus on the Defence Industry: Schweissen & Schneiden to Present Itself at Euro Defence Expo Joint Stand
From 22 to 25 September 2026, Messe Essen will place an even stronger focus on the security and defence industry: EURO DEFENCE EXPO (EUDEX) will be held at the Essen exhibition grounds for the first time, in parallel with Security Essen. SCHWEISSEN & SCHNEIDEN will use these synergies with a joint stand at EUDEX, showcasing the role that joining, cutting and surfacing technologies play in modern defence applications. By Archie Marshall || 22 June 2026 At the joint stand in Ha
Jun 222 min read


Europe's AI Moment Arrives in Berlin: GITEX AI EUROPE 2026 Unites Global Leaders to Shape a €1.5 Trillion Tech Economy
Attend free of charge: At GITEX AI EUROPE 2026, taking place in Berlin from 30 June to 1 July, more than 950 enterprises and startups, over 600 investors and 150 + speakers from more than 80 countries will gather as Europe's technology market is forecast to surpass €1.5 trillion and Berlin cements its position as one of the continent's most influential innovation hubs. by Archie Marshall || 19 June 2026 Europe is accelerating its bid to become a global artificial intelligence
Jun 184 min read


When the trade fair engine sputters: Switzerland is a top visitor destination in Germany, but trade fairs are losing exhibitors.
According to AUMA, the economic downturn is now, with a delay, also impacting the German trade fair industry and thus the exhibition stand construction sector. And the MCH Group is considering a major event in Basel. By Urs Seiler || June 15, 2026 Image: Koelnmesse, North Entrance. The Association of the German Trade Fair Industry (AUMA) forecasts the first quarter of 2026, a traditionally busy period for trade fairs, according to the latest figures from June 4, 2026. Exh
Jun 155 min read


Where defense meets security: EUDEX & Security Essen parallel trade fair – One world of security
The integrated approach to security makes EUDEX, according to the organizers and many industry representatives, an exceptional format across Europe. EUDEX (Euro Defence Expo) in Essen is considered special because it pursues a concept that is virtually unique in Europe: it combines military defense and civil security on a single platform. By Urs Seiler || June 12, 2026 The trade fair takes a holistic view of security. Instead of presenting defense and civil security solutions
Jun 123 min read


Europe’s €180 Million Sovereign Cloud Reckoning: Who Will Control the Infrastructure Behind AI?
As AI adoption accelerates across Europe, enterprises are facing a new reality: sovereignty is no longer a policy discussion but a commercial and strategic necessity. With a landmark €180 million sovereign cloud investment accelerating Europe’s push for digital independence, organisations are being forced to confront a critical question: who controls the infrastructure powering the continent’s AI future? by Archie Marshall || 10 June 2026 Europe’s cloud infrastructure landsca
Jun 94 min read


Safeguarding Tomorrow: INTERSCHUTZ 2026 Prepares the World for a New Era of Crisis Response
As climate emergencies intensify, geopolitical instability grows and the demands placed on emergency services continue to evolve, resilience has become one of the defining challenges of our time. Against this backdrop, INTERSCHUTZ 2026 is preparing for its most ambitious edition yet. by Archie Marshall || 26 May 2026 || Representation of Deutsche Messe AG for CH/Li || trade fairs of Deutsche Messe AG worldwide Taking place in Hanover, Germany, from 1–6 June under the theme “S
May 263 min read


Deutsche Messe AG restructures its board of directors: securing the Hanover location and preserving jobs
Deutsche Messe AG is restructuring its personnel and consistently aligning its board of directors with the further development of the company and, in particular, the exhibition grounds. With an expanded three-member board, the company is setting clear priorities in the areas of trade fair business, digitalization and site development & transformation, as the Lower Saxony Minister of Economic Affairs and Chairman of the Supervisory Board of Deutsche Messe AG, Grant Hendrik T
May 143 min read


Koelnmesse awarded Digital Champion 2026
Koelnmesse has been named Digital Champion 2026, taking the top spot in the latest study by ServiceValue commissioned by DEUTSCHLAND TEST and FOCUS MONEY. Koelnmesse systematically uses data to help visitors and exhibitors make more informed decisions and offer innovative services. by Koelnmesse || May 13, 2026 “The award as ‘Digital Champion 2026’ is both confirmation and motivation for us.” “At the same time. It shows that with our clear strategic focus on data, platforms a
May 123 min read


Interschutz 2026 with Debut Exhibitor Imerys
Imerys will make its first appearance at Interschutz 2026, positioning its high performance absorbent technologies at the centre of next-generation spill control. From 1–6 June in Hannover, the company will showcase solutions engineered for rapid response across road, industrial, and waterborne incidents, an area of growing importance for both safety and environmental protection. Taking place at the Hannover Exhibition Center, Interschutz remains the leading global platform f
May 102 min read


SurfaceTechnology Germany 2026: A Defining Moment for Surface Engineering
The global surface technology sector returns to Stuttgart at a time of rising costs, tightening regulation, and growing pressure to innovate. by Archie Marshall // 2 May 2026 From 5–7 May 2026, SurfaceTechnology GERMANY 2026 will bring the international surface engineering community to Stuttgart at a pivotal time. With economic pressures mounting and technological demands accelerating, the event is positioned as a key meeting point for companies looking to navigate an increas
May 13 min read


Dramatic structural change: How Techtextil is coping with the increasingly challenging environment
With 1,700 exhibitors from 54 countries, Techtextil and Texprocess 2026 will showcase the full spectrum of innovation in the international textile industry – from new materials and recycling technologies to finishing solutions and high-performance textile manufacturing and processing technologies. And it will defy the geopolitical environment. By Urs Seiler || April 22, 2026 || Representative of Messe Frankfurt for Switzerland and Liechtenstein “Iran is directly im
Apr 213 min read


Out of theory, into application with next-level AI at the Hannover Messe
The scene at the Hannover Messe in April 2024: Everyone was talking about digital transformation, which would radically change industry. But exhibitor Fespo was already a step ahead, presenting its research on biological transformation at its booth. At the Hannover Messe 2026, Physical AI will also play a central role for the first time. The area of defense technology will also be new. By Urs Seiler || April 14, 2026 || Representation of Deutsche Messe AG for CH/Li || T
Apr 146 min read


Record number of exhibitors at the leading trade fair for aviation: AERO's added value on the Swiss border is growing and growing.
The countdown to AERO at the Friedrichshafen Exhibition Centre is on: Numerous Swiss companies, start-ups, and manufacturers will be exhibiting at the world's leading trade fair for general aviation. A wide range of products and services for business aviation and air sports will also be on display. This makes AERO one of the most important international meeting places for the industry. By Urs Seiler || April 7, 2026 They say great events cast their shadows before them. AE
Apr 63 min read


New Study Reveals the Blueprint for European Digital Sovereignty: Computing Power, Cloud, Open Source and Capital
Europe’s technological future will not be decided by innovation alone, but by who owns, scales, and controls the infrastructure behind it. A new whitepaper, “Digital Sovereignty: Technology Leadership Made in Europe” , from GITEX AI EUROPE in partnership with research firm LUE, argues that without decisive action, Europe risks remaining structurally dependent upon the systems shaping its digital economy. Set against an ICT market now valued at €1.02 trillion, the study outlin
Apr 13 min read


XPONENTIAL Düsseldorf: How ethical are defense trade fairs?
The topic was taboo for decades: The decision to address the field of defense applications at XPONENTIAL Europe received broad support from the autonomous and unmanned technology sector, our supervisory board, and the political sphere. At the same time, there was public debate about whether and how defense belonged at the trade fair. Wolfram N. Diener has a clear position on this. by Wolfram N. Diener* || March 23, 2026 Just a year ago, we faced a pivotal decision: We, M
Mar 264 min read

