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- 27. Okt.
- 4 Min.
100 Mio$-MICE EVENT IMEX Puts Humans at the Forefront, Amplified by Technology
Amidst the digital buzz, IMEX America 2023 spotlights a key revelation: the real magic lies in human connection, with technology as our...
- 22. Sept.
- 7 Min.
Rediscovering Authentic Ties at Automechanika Shanghai:«People inherently seek authentic connection»
Deutsch unten. Meetings create an irreplacable momentum that doesn’t happen online. ASIA and tech editor Roland Kümin observes the latest...
- 20. Juni
- 7 Min.
Game Changer? Why Apple's WWDC event has a disruptive effect on the event and trade fair industry!
Deutsch unten. Will virtual replace life communication? And does Apple have the potential to revolutionise the event and trade fair...
- 7. Juni
- 8 Min.
«We will have to change. We’re all getting little sleep»
Deutsch unten. Today the UFI Global Exhibition Day goes into its 8th year. UFI CEO Kai Hattendorf gives his verdict to smartville.digital...
- 8. Mai
- 9 Min.
Trade Fair Politics «Germany has stood out in a particularly negative way»
Deutsch unten. What is René Kamm up to these days and what is his outlook on the trade fair industry? Read the pessimistic view of the...
- 4. Mai
- 3 Min.
Messe Frankfurt's Bold New Venture in Vietnam: A Tale of Opportunity and Growth
In the bustling heart of Asia's fastest-growing economy Vietnam Messe Frankfurt is making waves by signing a memorandum of understanding...
- 23. Apr.
- 4 Min.
Strategies for Success in a Tech-Driven World: Navigating the Landscape of the MICE-Industry
Once upon a time, live events were simple to plan. A venue, a speaker, and a crowd were all that was necessary. However the event...
